Business Plan Thesis Example | Topics and Well Written Essays - 9000 words

Business Plan - Thesis Example This has lead to the growth of online business across the globe and was the major reason for choosing the online form of business as it relates to Ortiz. The products produced by Ortiz are also in demand as footwear market has showed a steady growth rate over the past years. Additionally, continual changes in consumer’s preference, footwear demands continue to evolve and increase at a rate comparable to that of the apparel market. Factories producing the product line of Ortiz are currently located in the country of Colombia. As such, Ortiz plans to export its product from Colombia to European markets and sell these products through online marketplace to the end consumer. The products of Ortiz are manufactured to specifically keep the needs and preference of its target market in mind. As such, this target demographic includes younger and middle aged fashion conscious men and women who place a premium on footwear that is both stylish, fashionable, and comfortable. Objectives: To become a market leader in the online market for fashionable shoes To develop a superior reputation by allowing the customer to experience a streamlined and painless online shopping experience. To gain a reputation of reliable delivery in UK market and also for high quality shoes and design To determine the success of the business plan feasibility study was conducted in the online business sector and footwear market. It has been revealed that there exists a huge potential in the online business sector and also in the footwear market as the demand has increased drastically as compared to previous years. The feasibility research took into consideration five key areas, product/service, industry, market, organizational, and financial sectors. Next the business plan analyzes the business model. Ortiz implemented the affiliate business model and aims to earn revenue by its â€Å"pay per click† facility. The core strategy has been defined and explained in Chapter 4 under the heading business model. Chapter 5 analyzes the present and future scenarios of Ortiz and how the business prepared to perform in the future as well as where it expects to stand within the next few years of its operation. It can be said that the business is expected to generate positive cash flow as well as increase its overall brand awareness and image. In the process of conducting business there exists wide possibility of risk to be encountered by the online business and hence the likely risks which Ortiz might encounter have been stated in the business plan along with the remedies and how to manage the risk. The business plan also included the critical success factor which the company should implement to its business and earns profit and achieves success. Budget and investment planned by Ortiz will be shown in detail where the budgets have been prepared for three years starting from 2012 to 2014. As such, by the projections of this analysis, Ortiz is expected to break even by next year - 2013. Thus it can be concluded that the business aims to provide its target customers with innovate and stylish footwear and create a brand value in the UK and Europe market. Contents Executive summary 2 Contents 4 Chapter 1 7 Introduction 7 Structure 9 Business Model and Source of Information 10 Assumptions 10 Timescale 10 Chapter 2 12 The business concept 12 Product/Service 13 Target market 14 Value Added 14 Specific Features 16 Opportunity 16 Marketing and

Write a essay about those questions Example | Topics and Well Written Essays - 1500 words

Write a about those questions - Essay Example Except for the congenital syphilis, syphilis occurs in four distinct stages. In the initial primary stage, there is formation of a sore which is a small, round and firm referred as chancre that occurs at the site of infection. Chancre usually occurs 21-90 days after infection. The ulcer usually disappears and secondary syphilis sets in. This is evidenced by skin rash which do not itch at soles and palms. Symptoms associated with secondary stage syphilis include headache, swollen lymph glands, sore throat and tiredness. In the latent syphilis no symptoms are evident and the disease progresses to the tertiary stage. Failure to treat syphilis may lead to the complicated tertiary stage which affects almost all organs of the body including the brain, nervous system and heart. Late syphilis presents with mental illness and neurological failures. The diagnosis of syphilis maybe by examination of a chancre by a health worker and laboratory tests confirmation for the disease. Antibiotics especially penicillin are used in treatment of syphilis especially at the primary stages. Syphilis that has affected the neural system may be treated by intravenous injection of penicillin. Prevention of the disease is by avoiding contact (sexual contact) with infected individual and avoiding sex partners. Protected sex may also minimize chances of infection (National Institute of Allergy and Infectious Diseases 1). The bacterium Nesseria gonorrhoeae infects the potential victim through the genital tract, mouth and rectum. Transmission of this bacterial disease is through sexual intercourse with an infected partner oral, anal or vaginal. The bacterium has its reservoir in infected humans. Symptoms of this STD include discharge in both men and women though some infected individuals may not present with any symptoms. These symptoms are evident after 2-10 days after sexual intercourse with an infected individual. In women possible symptoms